No lurking allowed... All is thunder and lightning if you want people to notice you there. Let's say, I've been in the social networks for quite some time to realize that, in order to get a presence, you must do a number of things. Communication is the key. Here are a few tips to improve your *visibility*:
- Target your audience carefully. Sometimes, the more the merrier seems to be just fine, but if you want people to become interested in your services, you need to network with people that could, at some point, benefit from what you have to offer. They are more likely to click on your profile more often than someone who does not care for your product or service.
- Insist. Do not just post a message once in a while. If you want people to think of you, let them become used to your regular contribution. Also, if you are networking with people from various countries, you can post the same message twice or thrice a day at different times of the day, so it will be fresh on your readers' news page when they are online. If your post gets lost in the myriad of posts that a reader accumulated during his/her sleeping hours, there is little chance he/she will see it. So, insist... but don't overdo it or you risk being *hidden* by your readers!
- Offer value. Whatever your services, tell things that are really useful, or interesting, or informative to your readers. Don't just say what you had for lunch, unless that is an introduction to some juicy debate that might be started by it. It is OK to just *socialize,* of course, this is social networks we are talking about, but a little meat here and there won't hurt the bone, would it?
- Include links to your website or blog in your posts. That way, your readers can easily go visit you with just a click.
- Be yourself! One of the most enriching experiences of gathering together in social networks is the possibility of sharing with people from all over the world --different cultures, different upbringing, different views of the world. Share your uniqueness with the rest of this Oneness that holds us all.
No lurking allowed... All is thunder and lightning if you want people to notice you there. Let's say, I've been in the social networks for quite some time to realize that, in order to get a presence, you must do a number of things. Communication is the key. Here are a few tips to improve your *visibility*:
Good advice. You need to be a little more assertive than many find comfortable. People don't always check their updates constantly, so posting something a few times helps get it seen. Some times of the day can be better than others too. If they're not interested they'll skip it, no harm done.
ReplyDeleteThank for sharing, Brent. Good advice yours, too ;)
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